How You Can Gain an Unfair Advantage

You’ve always had competition. In today’s environment, if you come in second, you run the risk of losing the race altogether.

But who says you have to settle for last place, or even second best? Here’s a little insight into what many of your competitors are doing, and how you can gain an unfair advantage…

1) Many of your competitors are determined to run their businesses using pre-packaged software. The trouble is, they spend more time trying to adapt their business processes to conform to the software instead of tailoring their software to accomodate their way of doing business. So the tail ends up wagging the dog. Employees gripe. Management gets frustrated by less-than-optimum productivity levels. And software that’s supposed to make life easier, actually ends up costing more than it’s worth.

2) Others have become hopelessly mired in custom software minutia. They tried designing massive custom software solutions to address every last need. They’ve invested inordinate amounts of time, energy and money writing up detailed specifications. They’ve spent countless hours reviewing specifications, polishing presentations for key decision makers, and ironing out every last detail. As a result, they blew past any realistic budgets or timelines long ago. And the pie-in-the-sky software solution everyone is banking on never actually materialized. Or it’s become so bloated and complicated as a result of trying to handle every conceivable scenario, that end users throw up their hands in frustration.

That’s why you have an unfair advantage. You’ll be taking an entirely different approach. You recognize that there truly IS a better way. You’re not going to be manhandled by pre-packaged software. Nor are you willing to get bogged down by bloated, impossibly-complicated custom software that never gets off the ground.

Instead, you’re going to start small. While you’ll always have the big picture in mind, you’ll start by identifying individual processes that could benefit the most from custom software. You’ll collaborate with a developer you trust, tackling one processs at a time.

The benefits of this approach are threefold: 1) Turnaround time will be a matter of weeks, not months or years. Your developer will be communicating with you on a regular basis–asking questions, demoing each feature, confirming that it meets your requirements. 2) The cost for individual components will be lower. You won’t be tying up huge down payments without having anything to show for it until a massive project is complete. 3) You’ll start realizing a return on your investment as soon as the first component has been implemented. And you’ll see continued improvements in ROI as each new component goes live.

At I/O Technologies, we believe custom software should make your life easier sooner than later. Give us a call to discuss how we can help you gain a competitive advantage and leave your competition in the dust.

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